All September long, we are making it even easier for you to eat local. We are highlighting local products throughout our stores, adding more sales on local products, and inviting more local farmers and vendorsinto our stores to sample their products and answer your questions about them. We’ll also have sales, free samples of local foods, giveaways, and more.
Owner Rewards sales
During the first two weeks of September we’ll have some amazing Owner Rewards sales - you can save over $50 on these sales alone! Click here to see the sales flyer.
Load Up On Local
Every Friday in September, buy $30 or more in local goods and get 15% off all local items in your basket!
Discount available to Willy Street Co-op Owners each Friday in September (2019). In-store sale only. Does not apply to catering orders or gift cards. While supplies last. All specials subject to availability. Sales quantities may be limited.
Check out our Facebook page for a chance to win $30 worth of local treats!
Samples from local vendors
Throughout Eat Local Month, we'll have a variety of local vendors in to provide you with samples of their products. For the where and when, see our Events page.
Why eat local?
Local foods tend to be fresher than those shipped from across the country or farther away, and fresh food has more nutrients. You’re also supporting your local farmers and keeping the agricultural viability of their communities alive.
Our three levels of local
Lots of stores talk about shopping local. What does that really mean? The definition varies depending on where you shop; there is no set definition for “local “in the grocery sector. At our Co-op, local means the product was sourced from anywhere in Wisconsin or from within 150 miles of the State Capitol building. Local products are noted with purple tags in our Co-op, and we break down our local definition three ways:
Products above this shelf tag are entirely local. If the product has multiple ingredients, all of them are local and the product is baked, cooked, mixed, etc. locally.
At least 50% of the ingredients are grown or raised in the state of Wisconsin, or within 150 miles of the Capitol building in Madison.
Products above this tag are made locally—and may be made with some local ingredients—but they do not meet the criteria we use for our "Essentially Local" designation.