As Owners may already know, the Willy North has been focusing on bringing more affordable product options to this side of town while maintaining our usual standards of quality. While the product mix will continue to evolve, all of the bases have been covered. North Meat even has its own set of exclusive weekly sales on top of Meat Sale Thursday, Co-op Deals and Owner Rewards.
For the first time since the Co-op opened in 1974, we are excited to offer our very own seafood department. We started out small with just one full-time seafood buyer as part of the meat department and the response has been great! In working with Neesvigs/Empire Fish, our selection of fresh and frozen seafood not only hits on all the basics but also offers a rotating variety exciting enough to intrigue even the most seasoned fish connoisseur. If there’s ever anything specific you’re looking for, we can bring in fresh seafood every day except Sunday—with no minimum order! This is especially useful when working with raw fish—sashimi-grade varieties are available for next day delivery. We feature different fish items on sale both weekly and every Friday. The Fish Sale Friday is the deepest discount of the week, so don’t miss it!
Willy North has teamed up with Dan Fox of Fox Heritage Farms to offer a 100% local (Cuba City), pasture-raised, antibiotic/hormone-free line of heritage breed pork available exclusively at Willy North. As a result, all of North’s pork pricing has dropped across the board. In utilizing this new pork, we are now able to offer our housemade pork sausages at a lower price as well. Join us all summer for monthly Sausage Saturdays where we’ll be grilling and serving our North Side Beer Brats and a variety of other flavors.
As for beef, Willy North joined forces with local provider Neesvigs once more to bring in a line of all-natural, pasture-raised, grain-fed beef. This line is called Clear River, and I can’t say enough great things about it. Not only is the cost significantly lower, but it’s of excellent quality (some of the most beautiful cuts I’ve ever seen). North is the first and only retailer in the Madison area to carry this beef. It is sourced regionally (meaning all Midwest) from sustainable, humane farms and is never given antibiotics or hormones.
We pride ourselves in being a full-service meat and seafood purveyor always willing to go the extra mile to provide the customer with anything they need from customized cuts to cooking tips. As we gear up for grilling season, keep the Willy East and Willy West’s Meat departments in mind for an expanded selection of local, grass-fed, and organically raised meats. Willy Street Co-op wants to be your one-stop-shop for all things protein. I invite and encourage you to come check it out.