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Everyone Welcome - Open 7:30am - 9:30pm daily

Willy East's Recycle, Remodel, Reopen Event - Our Grand Reopening

willy east grand opening header image
Join us as we celebrate the completion of the 10-month remodel of Willy East! (Click here to see our news release.)
All weekend-long, at both stores:
Selfie contest! Here are the rules:
  1. Take your selfie with a cutout. (Found throughout Willy East.)
  2. Follow uson Instagram or Twitter.
  3. Post the selfie on Instagram or Twitter with #willystreetcoop.
  4. You're automatically entered to win a $25 gift card and a commemorative stainless steel pint cup. We'll give away three per day of the three-day Recycle, Remodel, Reopen grand reopening weekend to randomly chosen people. (No purchase necessary.)
Friday, Sept 12:
11:00am: "Pizza-Cutting" to mark the official end of the Willy East remodel project and to kick off our Recycle, Remodel, Reopen event
3:00pm-6:00pm: Kebob-BQ in the front courtyard featuring Willy Beef kebobs and veggie kebobs, side salad and soda - only $3!
3:30pm-5:30pm: Live In The Courtyard: Boo Bradley

Plus free samples from Simple Soyman, Farmer John's Cheese, and Howling Wolf BBQ Sauce

Saturday, Sept 13:
9:00am-11:00am: Coffee and Pastry with free samples of Kickapoo Coffee and Willy Street Co-op’s own
11:00am-1:00pm: Ice Cream Floats with Sassy Cow and Wisco Pop
11:00am-1:00pm: Live in the Courtyard: David Landau
2:00pm-4:00pm: Mango Lassi Happy Hour featuring free Willy Street Co-op Juice Bar samples
4:00pm-6:00pm: Live In The Courtyard: Cowboy Winter, with NessAlla Kombucha booch bar free samples
6:30pm-8:30pm: Live In The Courtyard: Madison Area Drummers Drum Circle
Plus free samples from River Hills Harvest Elderberry Juice, Seven Seeds Farm, Cesar's Cheese, and Fizzeology

Sunday, Sept 14:
9:00am-11:00am: Coffee and Donuts with free Just Coffee coffee and Greenbush Bakery donuts
11:00am-1:00pm: Tamale Party featuring Tamalaria el Poblano tamales and salsa - only $3!
11:00am-1:00pm: Live In The Courtyard: Latin Guitar with Steven Meyer
Plus free samples from Driftless Organics, Organic Valley, Qet Botanicals, and Creme de la Coulee Cheese

Outdoor events will be moved into the Community Room in the case of inclement weather.