Are you ready for retail?
Before you decide to submit an application for consideration, review the Willy Street Co-op New Vendor Application so you’ve got a good understanding of the information you’ll need. Already have your product in other grocery stores? Go ahead and fill out the New Vendor Application.
At a minimum, you’ll need to provide/have the following to be considered:
- Contact Information: Contact Name, Company Name, Phone Number, Email Address, Website, Tax ID #, Any Applicable Licensing
- Product Information: Product Description, Size, Shelf Life, Pricing, Photos, Samples (by request only)
- Proper Packaging/Labeling (For Pre-Packaged Products): Brand Name, Product Description, Product Weight/Volume, (High-Resolution) UPC Barcode, Ingredient List, Allergens, Production Location
Additional Considerations
- Pricing: Wholesale Costs/MSRPs & Promotional Pricing
- Payment Terms
- Packaging: Nutrition or Supplement Facts
- Credit & Return Policy
- Standardized Invoices
- Ordering & Distribution Details: Schedule, Method, Minimums, Delivery Method & Costs
- Production Schedule & Capacity
- Proof of Certifications
- What makes your product stand out? Why would it be a good fit for Willy Street Co-op?
Not feeling quite ready?
We’ve compiled a list of resources we hope you’ll find helpful on your road to retail-readiness.
Business Development
- University of Wisconsin – Food Business Development
- University of Wisconsin – Small Business Development Center
- City of Madison Business & Development
- Food Finance Institute
- US Small Business Administration
- Madison Public Market – Starting A Business in Wisconsin
- Wisconsin Department of Agriculture, Trade and Consumer Protection (DATCP)
- REAP – Wholesale Ready
- FEED Kitchens
- Urban League of Madison – Black Business Hub
- Project Potluck
UPCs/Barcodes
- Purchase Barcodes: GS1 US
- Info on UPC Barcode Resellers: https://www.gtin.info/upc-barcode-resellers/
- UPC Barcode Resellers: Buy A Barcode or Bar Codes Talk
