Look what’s new at your Co-op!
By: Melissa Reiss, Purchasing Assistant
LAS JARAS GLOU GLOU
Produced and bottled by Las Jaras Wines, this California red blend is made for pairing with food. Complements the char of a burger, or anything with tomato sauce: pizza, spaghetti? The choice is yours. Serve slightly chilled at your next backyard barbeque! Available at Willy North and Willy East. Learn more at www.lasjaraswines.com.
GUERRILLA COOKIES
Believe it or not, they are here: the return of the original Guerrilla cookies! And if you don’t know what I’m talking about, allow me to introduce you.
Created by UW graduate Ted Odell in the late 1960s, it was available locally at places like the Mifflin Street Co-op. The cookie was a dense, moist wholemeal cookie with a shiny top and darker bottom. Its chewy ingredients led to a label warning to “chew slowly.” Production stopped in the early 1990s when Ted retired and kept the recipe to himself. Despite many attempts, no one successfully recreated the cookie.
Ted was also a dedicated conservationist. In 2018, he co-founded the Southern Wisconsin Land Conservancy and helped purchase and restore the Decatur Lake Country Golf Course. Renamed “Three Waters Reserve,” it now houses five conservation organizations, including the Southern Wisconsin Land Conservancy and Culinary Nirvana.
Before passing away, Ted gifted the Guerrilla cookie recipe to the Southern Wisconsin Land Conservancy. They have recreated the authentic recipe, and now the cookies are available again, with proceeds supporting education, conservation, restoration, culinary, and art programs that promote appreciation for the Sugar River region. Chewy slowly and enjoy some nature.
We initially reintroduced the cookie at Willy East only, but it’s now available at all three stores! Learn more at www.swconservancy.org.
PEANUT BUTTER & JELLY DELI
Wisconsin’s only shop dedicated to serving America’s favorite sandwich. Opened in 2018 in West Allis, Wisconsin, the PB & J Deli specializes in classic and gourmet peanut butter & jelly sandwiches as well as other specialty foods and treats that feature their own in-house-made nut butters. No palm oil! You’ll find these freshly ground nut butters at our Co-op. Peanut, Almond, and Cashew; selection varies by store.
Be sure to check out their shop next time you’re in the Milwaukee area, where you’ll find unique sandwiches and jams to take home! Learn more at www.thepbjdeli.com.
SIMPLY NATURAL WHIPPED TALLOW BALM—UNSCENTED
Simply Natural, a Wisconsin business, uses locally sourced tallow from the farmers and abattoirs from the
Driftless Region, buying fat that is usually wasted.
Tallow’s vitamins, anti-inflammatory properties, and natural moisturizing ability rejuvenate and promote healthy skin. Their unscented tallow-based balm is made with 100% beef tallow, which is rendered from beef suet. Suet is high in vitamins and fatty acids. To guarantee quality, the suet is rendered through a long, slow cooking process, which is crucial for removing moisture to create a shelf-stable product. It also removes any beefy smell! After rendering, it’s further processed to carefully purify and remove any impurities.
Rich in vitamins A, D, E, and K, it deeply moisturizes, repairs, and and can be used on various parts of the body, including: Skin: Apply it to dry or rough skin areas like elbows, knees, and heels for deep moisturization. Face: Use it as a facial moisturizer, especially for dry or sensitive skin. Lips: It works well as a natural lip balm. Hands: Massage into hands and cuticles to soften and hydrate. Learn more at www.simplynaturalwi.com.
WELLSHIRE FARMS
If you’re looking for your old favorites from Garrett Valley Farms, look no further than Wellshire Farms! Garrett Valley has always been a part of the Wellshire Farms brand family—now the products will carry that logo and branding. Rest assured, you’ll still be getting humanely raised meats with no antibiotics, no hormones, and a vegetarian-fed diet. Learn more at www.eatwellshire.com.
FIELD DAY SPARKLING SODA
New from Field Day: Four-pack sparkling sodas! No high-fructose corn syrup here—these bevvies are sweetened with cane sugar. No syntheticcolors or flavors, either. Choose from four classic flavors: Cola, Root Beer, Cherry Vanilla, and Ginger Ale. Learn more at www.fielddayproducts.com.
